Welcome to the Lightcast Blog—your ultimate destination for cutting-edge technologies, innovative features, groundbreaking products, exclusive deals, and must-attend events.

Jul 18, 2022

5 Keys to Quality Live Stream and Event Streaming

Are you planning a live stream for an upcoming event or promotion? If you're a content creator, promoting a business, and looking to expand your audience, ...

Jul 11, 2022

Why Your Streaming Software Matters

Live streaming content is one of the most exciting ways to connect with your audience. Transmitting your likeness in real time to your fans and followers ...

Jul 4, 2022

Launch Your Own Channel on Roku with Lightcast.com

With a userbase of around 60 million, Roku is easily one of the best OTT platforms to publish your content on. It already includes popular streaming services...

Jun 27, 2022

3 Signs It's Time to Upgrade Your Content Delivery Network

Whether it's for campaigns to generate brand affinity or ads to launch a new product, today's companies are under increasing pressure to deliver rich content.

Jun 20, 2022

4 Apps Your Content Delivery Network Should Incorporate

A content delivery network (CDN) allows you to upload your content once and have it delivered to multiple platforms. It's easy to see how this can save you ...

May 26, 2022

4 Keys to Monetizing Your Video on Demand

Creating video content can be rewarding in itself, but it can also be turned into a steady income if you have some great ideas and the right planning on your...

May 23, 2022

Should You Use YouTube or Facebook Live Streaming?

Looking for a streaming platform and don't know where to start? Have you heard of YouTube? What about Facebook Live Streaming? Which one should you use to ...

May 19, 2022

OTT Video Montization: Why Metadata Matters

Ever since YouTube started giving a portion of revenue to creators, the term “video monetization” has become common knowledge. Everyone knows you can make a ...

May 16, 2022

Is It Better to Live Stream in SD or HD?

You're ready to roll out your live streaming event, but you're not sure about some of the specifics and options. What is live streaming, and is it better to ...

May 12, 2022

Better Than YouTube Live: Go Further With Lightcast.com

Live streaming can be an incredible way to share content. But did you know that when you limit your live stream to a single platform, such as YouTube Live, ...

May 9, 2022

Too Many Live Streaming Apps? Consolidate Your Content Delivery

Avoid technical problems by consolidating your content delivery

May 5, 2022

Protect Your OTT Video Content With DRM

Content creators who choose an Over-The-Top (OTT) platform to stream their videos are rightfully concerned with protecting against unlawful piracy and ...

May 2, 2022

Media Monitoring: The Key to Growing Your Audience

Keeping a close eye on media coverage is one of the most important aspects of managing stable audience growth for your content platform or campaign. This ...

Apr 25, 2022

What Is an Online Delivery Platform?

Are you trying to find the best ways to share your content with your audience? Knowing what OTT platforms and ODPs are will help. Lightcast will also work to...

Apr 21, 2022

How Can I Make My Video Content More Accessible?

Producers of creative OTT media and other video content are constantly engaged in a high-tech arms race to provide the most engaging material possible ...

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