Viewership Growth Strategies & Tools

Which platforms are you currently on? (see "PLATFORMS")

Expand To More Platforms - Order New TV Apps. Apps on additional platforms will increase your exposure and attract new viewers.

Run a TV Ad Campaign with your 15-30 second video-ad, placed on OTT content as pre-/mid-/post-roll ad. Tap into the viewership of hundreds of OTT / ConnectedTV Channels, capture their viewers and drive them to your own websites and apps.

Optimize your social media workflow and maximize your impact by utilizing Lightcast.com's Social Suite - a dedicated cloud software, allowing you to put social media marketing on auto-pilot and manage all your social accounts in one place.

Increase your visibility within each app-store and attract new viewers to your TV Apps, simply by encouraging your contacts to download your apps from every app store, write reviews and give your apps 5-star ratings.

Promote Your Apps - Mobilize Your Following

Use your existing marketing and communication channels, including:

  • Your Website(s)
  • Your Social Media Sites
  • Newsletters, E-Blasts
  • Mailings
  • TV & Radio Broadcasts
  • Event Audiences
  • Digital Signage
  • Public Relations, Press Releases

Download our free White Paper "10 secret hacks on how to boost your streaming media viewership".